There are two main options in using ZoomSphere Social Media & Web Monitoring Tool (Monitoring App).
1. Competitors analysis
You can connect your connected profiles, and also External Profiles to the app, and see selected content from these sources. Copy and paste the URL of the external page and hit Load.
Please note that only Facebook pages and Twitter profiles are supported as external profiles.
Once your app is saved, our system will retrieve the public content of connected profiles – Admin posts, comments, replies, visitors posts, and more!
Now you can sort, categorize and analyze the content and even respond to posts, comments, and replies directly from ZoomSphere.
2. Keywords monitoring
In the Search section of the Monitoring App, you can set up keywords and phrases to look for the relevant mentions online. Read more about Query.
Please note that our system searches both social media sources (Facebook and Twitter) and external online sources (web).
It is not possible to monitor Instagram and LinkedIn – the data of these two social media networks are not public.
💡 How Monitoring works – summary:
The Monitoring App can monitor keywords on the web, Facebook, and Twitter – but not on Instagram and LinkedIn, because these two apps don't allow a full-text search in general.
So, if you connect an Instagram profile as external, it will give you results from this profile (published posts), but you cannot search "inside" those posts.
Facebook: we monitor Pages and comments on pages.
The Monitoring app can monitor only pages that are connected to ZoomSphere (by you or anyone else from any other team) and search for mentions in their content. It is not possible to monitor Groups and personal profiles.
The monitoring can also search websites and forums, but it is possible that some resources are missing in our database. That will change in one to two months because we are working on a new Monitoring App that will cover a huge amount of resources.
Once your query is created (to find out how to write a query, please refer to the search tips in the app settings, or click here), then select the language of your search, test the query and save your app.
The results of your search will be displayed in your app dashboard, and keywords from your query will be highlighted in each mention.
In Monitoring App you can also:
filter content by various criteria (date range, source, type ...)
download results in multiple formats (Xls, pdf, HTML)
analyze results and download charts
create rules and automatize specific tasks
setup alerts and export
If you have any questions, don't hesitate to contact us via the in-app chat or our email firstname.lastname@example.org. 🙂