ZoomSphere Scheduler supports LinkedIn Personal Profiles alongside LinkedIn Company Pages, giving you full control over your personal brand content in one place. This article covers everything you need to know about using LinkedIn Personal Profiles in the Scheduler app.
Supported Post Types
For LinkedIn Personal Profiles, you can create all these post types via ZoomSphere:
Text/Link posts
Image posts
Video posts
Document (carousel) posts
Polls
Mentions on LinkedIn Personal Profiles
Mentioning pages in your posts is a great way to increase visibility and engagement.
To mention a LinkedIn Page, just type @ in your post, start typing the page's username, and select the correct page from the list.
You can find the page's username in the URL of its LinkedIn page.
💡 Mentioning other Personal Profiles is not supported due to LinkedIn API limitations.
Post Performance
After your posts are published, you can track how they are performing directly in the ZoomSphere Scheduler App.
Available Metrics
Text/Link Posts, Image Posts, Documents, Polls:
Reach
Interactions
- Comments
- Likes
- Shares
Video Posts:
Views
Reach
Interactions
- Comments
- Likes
- SharesTotal Watch Time
Video Views
Unique Video Viewers
You can view these stats directly in the Post Detail in the Scheduler.
LinkedIn Personal Profile vs. LinkedIn Page
In ZoomSphere, you can connect and schedule content for your LinkedIn Personal Profile and also a LinkedIn Page. However, the LinkedIn API has some limitations regarding LinkedIn Personal Profiles. 👇🏼
| LinkedIn Page | LinkedIn Personal Profile |
Audience Targeting | ✅ | ❌ |
Poll Results | ✅ | ❌ |
Personal Profiles Mentions | ✅ | ❌ |