What is the difference between traditional media and social media? Social media are a two-way communication channel, and that's why they are so successful.
To keep the high-quality dialogue with your fans and customers, you can use the Community Management App. How? 👇
The Power of Community Management
Add the new Community Management App to your Workspace and connect at least one social media channel. ZoomSphere supports five platforms:
Facebook – Direct Messages, Comments, Replies, Reviews, Mentions, Visitors posts
Instagram – Organic post comments
Twitter – Direct Messages, Tweets, Replies, Mentions
LinkedIn – Comments, Replies
YouTube – Video Comments
Google My Business - Reviews
Incoming messages are stored in a customer care queue and ordered chronologically from the newest to the oldest. You can filter the results by message type, source, date range, and chronological order.
Once you click on the queue comment, it will open in the post detail, where you can see the whole thread and start processing it. Here is the list of comment actions available:
Reply – publish your reply directly to the native platform
Assign – assign a comment to your team member
Note – leave an internal note at the conversation for better team cooperation
Tags – attach a tag to comment to analyze top topics which your clients discuss
Labels – each comment can be labeled with a sentiment information
When dealing with fans and followers, it's great to know "your people". Check each user in his/her CRM card to see the whole communication history with this person. You can also categorize your fans with a CRM tag – "VIP customer", "Troublemaker", or "Brand ambassador", for example.
Each Community Management App comes with data and reporting, from which you can get insights into your team and channels performance.
Explore other articles in our Help Center — you can start below 👇
If you have any questions, don't hesitate to contact us via our in-app chat or at firstname.lastname@example.org.